Founder and President of Cheekbone Beauty, one of the top 100 influential entrepreneurs in North America, Jenn Harper, sits down with Emma and Dan to discuss her take on company culture, representation of indigenous people and how Google Analytics played a key role in starting her business.
Jenn dreamed of crafting lip gloss for young Indigenous girls, but Beauty wasn’t an industry she knew much about—her work experience had mostly been in the food and hospitality industries. She mapped out what became her original business plan, and for the next two years, spent her evenings and weekends learning everything she could about entrepreneurship and working to build her business. Learn first-hand the tips and tricks to her success as Niagara-based entrepreneur!
00:00 - 01:09 Intro
01:10 - 09:22 Introductions, Background & Company Overview
09:23 - 13:48 Getting Ready to Build a Cosmetic Brand
13:49 - 17:47 Staying Motivated
17:48 - 18:50 First Products & Google's Influence
18:51 - 22:06 Turning Down a Deal on Dragon's Den
22:07 - 23:57 Investing in a Business vs. Investing in You
23:58 - 29:42 Growing Through Innovation and Change
29:43 - 32:15 Canadian Support
32:16 - 35:07 Advantages to Growing in Niagara Falls
35:08 - 39:32 The Next Big Steps & JCPenney Announcement
39:33 - 42:58 5 Tips for Entrepreneurs
42:59 - 44:47 Outro